spring 2007

h e a l t h   P R O M O T O T I O N
Government sends message to restrict youth access to tobacco

 

“Government has taken an integrated approach to tobacco control that includes public education and awareness, legislation, enforcement, community and school based programs, and supports for people to quit smoking,” said Health Minister Ross Wiseman.

Submitted Article

Two new tobacco retailer signs will be placed in retail stores selling tobacco products in order to restrict youth access to tobacco products. The signs, introduced by the provincial government, inform and remind the public that it is illegal to provide or sell tobacco products to minors. These signs also promote being smoke-free as the healthy choice for everyone.

“Government has taken an integrated approach to tobacco control that includes public education and awareness, legislation, enforcement, community and school based programs, and supports for people to quit smoking,” said Health Minister Ross Wiseman. “We will continue to invest in smoke-free promotion, such as these new retail signs, and engage with our tobacco control partners to build on our initiatives and to create a healthy, smoke-free province.”

The Tobacco Control Act prohibits retailers or other persons to sell, give or furnish, directly or indirectly, tobacco to a person under the age of 19. However, according to the 2004 Youth Smoking Survey, 91 per cent of youth who smoke in Grades 5 to 9 obtained their cigarettes from a sibling, parent, family member or friend, or bought them from a friend or someone else.

The new signs are an initiative of the Tobacco Control Strategy and are in keeping with the priority areas of the Provincial Wellness Plan which include healthy eating, active living, staying smoke free and injury prevention. To ensure the effectiveness of the signs, government developed them in consultation with tobacco retailers, youth and community organizations with an interest in tobacco control.

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