FALL 2007

H E A L T H   P R O M O T I O N
Physicians are an important link to help smokers quit


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A recent report from researchers at Health Canada suggests that health care providers are missing opportunities to offer cessation support to patients.

By NLMA Staff

A recent report from researchers at Health Canada suggests that health care providers are missing opportunities to offer cessation support to patients. In 2005, the Canadian Tobacco Usage Monitoring Survey included questions about cessation advice received from various healthcare providers. The results indicate that the majority of smokers (88%) reported seeing at least one health care provider in the 12 months prior to the survey. However, only half of these smokers were advised to reduce or quit smoking. Of these visits to healthcare providers, 73% of current smokers reported visiting a physician in the preceding 12 months and only half of these smokers (51%) said that the issue of smoking was addressed with their physician.

In Newfoundland and Labrador, the success of the Smokers’ Helpline Physicians’ CARE Fax Referral Program is evidence that physicians are taking an active role in helping smokers. High referral rates among physicians indicate that this useful tool is being utilized to quickly link smokers to cessation advice. The Smokers’ Helpline service can double an individual’s success in quitting, and using a nicotine replacement therapy in addition to receiving Helpline support maximizes quit rates. Other brief interventions found to be effective include offering a pamphlet, providing brief cessation tips, and following up with patients who are trying to quit.

As the majority of smokers see the doctor on a regular basis, physicians have a key opportunity to reach smokers and to link them with effective resources to quit. In addition, studies report that smokers are three times more likely to make a quit attempt if their health provider recommends it. When all physicians ask all patients about smoking status and offer some brief support, potentially many smokers will receive help to live tobacco-free.

For more information about the Physicians’ CARE Fax Referral Program and to receive free resources to help patients, call the Smokers’ Helpline at (800) 363-5864.

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